Episode 188: Karim Fathi on How Teams Develop and Monetize a Global Fan Base

Listen to episode 188 of the Digital and Social Media Sports podcast, in which Neil chatted with Karim Fathi, Vice President, Digital for SPORTFIVE. Also visit the SPORTFIVE blog Beyond The Match.

68 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Re-Air (by demand): Matt Lawler on How AEG Worldwide Activates Sponsorship on Digital and Social Media

We’ll have a new episode out next week, but we still wanted something fresh in the feeds this week! Since I’ve been referencing this episode (and it got mentioned to me) in multiple recent conversations, I figure it’s great to revisit my chat with Matt Lawler of AEG. It’s a great crash course in how one of the biggest live event-focused sports and entertainment companies in the world monetizes digital and social media.

Listen to episode 164 of the Digital and Social Media Sports podcast, in which Neil chatted with Matt Lawler, Director of Digital Media, AEG Global Partnerships.

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57 minute duration. Subscribe to the podcast via iTunes or listen on Stitcher

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Episode 187: Marissa Mast Discusses Driving Brand and Revenue with Social Media for the Arizona Coyotes

Listen to episode 187 of the Digital and Social Media Sports podcast, in which Neil chatted with Marissa Mast, Vice President, Social Media and Brand Strategy for the Arizona Coyotes NHL club.

63 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 186: Jenny Fischer (WNBA, Marquette Athletics) on Telling Athlete Stories and Appreciating Social Intelligence

Listen to episode 186 of the Digital and Social Media Sports podcast, in which Neil chatted with Jenny Fischer, Digital and Social Media Content, WNBA, NBA G League, and NBA.

80 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 185: Best Of the Digital and Social Media Sports Podcast – Insights on NBA, MLB, ECHL, Gamecocks, and more

Listen to episode 185 of the Digital and Social Media Sports podcast, Best Of episodes 123-129. Included are parts of interviews with

  • Kris Koivisto, now with T-Mobile and formerly with STN Digital and the Portland Trail Blazers (full episode)
  • Val Persinger, now with the Rapid City Rush, formerly with the ECHL (full episode)
  • Eric Nichols, South Carolina Athletics, formerly with Vanderbilt Athletics (full episode)
  • Jim Cavale, INFLCR, formerly with Iron Tribe (full episode)
  • Joel Hammond, The Adcom Group, formerly with the Cleveland Indians (full episode)
  • April Whitzman, Rover, formerly w/ Toronto Blue Jays (full episode)

94 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 184: Emily Miller on Marketing Horse Racing and Engaging Sports Bettors for NYRA

Listen to episode 184 of the Digital and Social Media Sports podcast, in which Neil chatted with Emily Miller, Senior Digital Marketing Manager, New York Racing Association (NYRA).

66 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 183: JB Greer on How Octagon Helps Players Realize their Dreams and Build their Brands

Listen to episode 183 of the Digital and Social Media Sports podcast, in which Neil chatted with JB Greer, Director of Player Marketing, Octagon | Baseball.

70 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 182: Scott Kegley on Social Media Strategy and Innovation with the Minnesota Vikings

Listen to episode 182 of the Digital and Social Media Sports podcast, in which Neil chatted with Scott Kegley, Executive Director, Digital Media for Minnesota Vikings.

71 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 181: Skyler Boles is Helping Spikeball Build a Sport and a Community

Listen to episode 181 of the Digital and Social Media Sports podcast, in which Neil chatted with Skyler Boles, Senior Community Manager and Education Specialist for Spikeball.

67 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 180: Jaryd Wilson on Managing Social Media for a NBA Team and now for a National Brand

Listen to episode 180 of the Digital and Social Media Sports podcast, in which Neil chatted with Jaryd Wilson, Manager of Social Media Content, Buffalo Wild Wings.

73 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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