Episode 192: UMBC Athletics’s Zach Seidel on Lessons for Small Schools to Seize their Moment in the Spotlight

Listen to episode 192 of the Digital and Social Media Sports podcast, in which Neil chatted with Zach Seidel, Director of Sports Marketing Communications and Digital Media for UMBC Athletics.

(Yep, the school whose Men’s Basketball team beat #1 Virginia as a #16 seed in the NCAA Tournament)

68 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 190: The ACC’s Eric SanInocencio Digital and Social Strategy Should Accomplish Business Goals

Listen to episode 190 of the Digital and Social Media Sports podcast, in which Neil chatted with Eric SanInocencio, Associate Commissioner, Strategic Digital Media for the Atlantic Coast Conference (ACC). Also subscribe to his free #SMSports Strategy newsletter.

69 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 189: Tyson Hutchins on How Clemson Social Media Shows What It’s Like to be a Tiger

Listen to episode 189 of the Digital and Social Media Sports podcast, in which Neil chatted with Tyson Hutchins, Senior Director, Creative Solutions for Clemson Athletics.

71 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 188: Karim Fathi on How Teams Develop and Monetize a Global Fan Base

Listen to episode 188 of the Digital and Social Media Sports podcast, in which Neil chatted with Karim Fathi, Vice President, Digital for SPORTFIVE. Also visit the SPORTFIVE blog Beyond The Match.

68 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Re-Air (by demand): Matt Lawler on How AEG Worldwide Activates Sponsorship on Digital and Social Media

We’ll have a new episode out next week, but we still wanted something fresh in the feeds this week! Since I’ve been referencing this episode (and it got mentioned to me) in multiple recent conversations, I figure it’s great to revisit my chat with Matt Lawler of AEG. It’s a great crash course in how one of the biggest live event-focused sports and entertainment companies in the world monetizes digital and social media.

Listen to episode 164 of the Digital and Social Media Sports podcast, in which Neil chatted with Matt Lawler, Director of Digital Media, AEG Global Partnerships.

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57 minute duration. Subscribe to the podcast via iTunes or listen on Stitcher

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Episode 187: Marissa Mast Discusses Driving Brand and Revenue with Social Media for the Arizona Coyotes

Listen to episode 187 of the Digital and Social Media Sports podcast, in which Neil chatted with Marissa Mast, Vice President, Social Media and Brand Strategy for the Arizona Coyotes NHL club.

63 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 186: Jenny Fischer (WNBA, Marquette Athletics) on Telling Athlete Stories and Appreciating Social Intelligence

Listen to episode 186 of the Digital and Social Media Sports podcast, in which Neil chatted with Jenny Fischer, Digital and Social Media Content, WNBA, NBA G League, and NBA.

80 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 185: Best Of the Digital and Social Media Sports Podcast – Insights on NBA, MLB, ECHL, Gamecocks, and more

Listen to episode 185 of the Digital and Social Media Sports podcast, Best Of episodes 123-129. Included are parts of interviews with

  • Kris Koivisto, now with T-Mobile and formerly with STN Digital and the Portland Trail Blazers (full episode)
  • Val Persinger, now with the Rapid City Rush, formerly with the ECHL (full episode)
  • Eric Nichols, South Carolina Athletics, formerly with Vanderbilt Athletics (full episode)
  • Jim Cavale, INFLCR, formerly with Iron Tribe (full episode)
  • Joel Hammond, The Adcom Group, formerly with the Cleveland Indians (full episode)
  • April Whitzman, Rover, formerly w/ Toronto Blue Jays (full episode)

94 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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Episode 184: Emily Miller on Marketing Horse Racing and Engaging Sports Bettors for NYRA

Listen to episode 184 of the Digital and Social Media Sports podcast, in which Neil chatted with Emily Miller, Senior Digital Marketing Manager, New York Racing Association (NYRA).

66 minute duration. Subscribe to the podcast via iTunes or listen on Spotify or Stitcher

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