Episode 311: IMG’s Lewis Wiltshire on Sports Fan Development and Monetization Strategies for 2026 and Beyond

Watch or listen to episode 311 of the Digital and Social Media Sports podcast, in which Neil chatted with Lewis Wiltshire, Senior Vice President and Managing Director, IMG.

Wiltshire discusses his background in leading digital and social sports strategy, IMG’s strategy and approach in growing and monetizing global and local fan bases and partners, the evolving business models in sports, trends for 2026 from IMG’s Digital Trends Report, and more.


53 minute duration. Listen on AppleSpotify and YouTube

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