Episode 311: IMG’s Lewis Wiltshire on Sports Fan Development and Monetization Strategies for 2026 and Beyond

Watch or listen to episode 311 of the Digital and Social Media Sports podcast, in which Neil chatted with Lewis Wiltshire, Senior Vice President and Managing Director, IMG.

Wiltshire discusses his background in leading digital and social sports strategy, IMG’s strategy and approach in growing and monetizing global and local fan bases and partners, the evolving business models in sports, trends for 2026 from IMG’s Digital Trends Report, and more.


53 minute duration. Listen on AppleSpotify and YouTube

Episode 310: Rachel Maeng on What Brands Want from Influencers, Athlete NIL Development, and the Present and Future Creator Economy

Watch or listen to episode 310 of the Digital and Social Media Sports podcast, in which Neil chatted with Rachel Maeng, Adviser, Fractional Executive, Investor, expert in influencers, sponsorships, events, and NIL.

Rachel discusses her career as an entrepreneur and operator in brand partnerships, creators, athletes and NIL, events, influencers, and more, including founding and selling her own agency.


101 minute duration. Listen on AppleSpotify and YouTube

Episode 309: Best Of The Podcast — Duke, ESPN, Evil Geniuses, Atlanta Falcons, Athletes, Devils, and More

Watch and listen to episode 309 of the Digital and Social Media Sports podcast, a best of, featuring parts of conversations with:

3:14: Kennon Pearson | Columbus Crew, Duke Athletics — Full Episode

22:19: Brendan Kaminsky | bknown, ESPN — Full Episode

39:54: Kayci Evans | Evil Geniuses, Major League Baseball — Full Episode

59:12: Andrew Stallings | Athelo Group, Octagon, SiriusXM NASCAR Radio — Full Episode

1:18:08: Kyle Benzion | Travel + Leisure Co, Holiday Inn Club Vacations, Orlando Magic, Atlanta Falcons, Nebraska Athletics — Full Episode

1:36:28: Chris Wescott | Learfield, New Jersey Devils, Edmonton Oilers, Oklahoma City Barons, Chicago Blackhawks — Full Episode

Watch or Listen below or on Apple, Spotify and YouTube

121 minute duration. Listen on Apple, Spotify or YouTube.

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Episode 308: Dan LaTorraca on Leading Marketing and Brand at Sports Teams and Creating + Measuring Value

Watch or listen to episode 308 of the Digital and Social Media Sports podcast, in which Neil chatted with Dan LaTorraca, Director of Marketing at Zoomph and sports business veteran.

Dan discusses the insights picked up throughout his career, including stints at the Carolina Panthers, Brooklyn Sports and Entertainment (Brooklyn Nets, Barclays Center, and more), and the Carolina Hurricanes, as well as what he’s learned from his role at Zoomph, too.


132 minute duration. Listen on AppleSpotify and YouTube

Episode 307: Nick Kelly on Lessons Learned from Years as a Senior Leader on the Team and Brand Side of Sports

Watch or listen to episode 307 of the Digital and Social Media Sports podcast, in which Neil chatted with Nick Kelly, CEO of Encore Sports and Entertainment.

Nick discusses the insights picked up throughout his career, including stints at NASCAR, as a senior leader of sports partnerships at Anheuser-Busch InBev (AB InBev) and Verizon, and Charlotte FC / Carolina Panthers.


77 minute duration. Listen on AppleSpotify and YouTube

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Episode 306: PressBox’s Brian Hough on Personalization, Content Innovation, and Generative AI at Scale in Sports

Watch or listen to episode 306 of the Digital and Social Media Sports podcast, in which Neil chatted with Brian Hough, Co-Founder and CEO, PressBox.

Hough discusses PressBox’s technology that automatically produces personalized, multi-modal content experiences for fans of any sport. Hough also talks about the insights and lessons he’s picked up throughout his career, including a stint working on Bleacher Report’s technology.

98-minute duration. Listen on AppleSpotify and YouTube

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Episode 302: 12 Year-Anniversary Special! A Candid Conversation with Neil’s Brother-in-Law, Rich. A Father of Four and Angel City FC Season Ticket Holder

🎉🎉 THANK YOU FOR 12 YEARS OF THE PODCAST!!!🎉🎉

Watch or listen to episode 302 of the Digital and Social Media Sports podcast, in which Neil chatted with Richard Schulman, his brother-in-law! He’s a lifelong sports fan, now a father of four and Angel City FC season ticket holder, answering Neil’s questions about how he follows sports, became an Angel City FC fan, raising his kids with sports, and more. His day job is the head of the Richard Schulman Team, a Keller Williams realty.

66 minute duration. Listen on AppleSpotify and YouTube

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