Watch or listen to episode 319 of the Digital and Social Media Sports Podcast, in which Neil chatted with Alex Magleby, Co-President of Major League Rugby.
Alex discusses his journey from US national team rugby player and early sports analytics entrepreneur to co-founding the New England Free Jacks and now serving as Co-President of Strategy & Communications at Major League Rugby — and what it’s genuinely taken to build the sport in America from the ground up. He breaks down MLR’s entertainment-first model (live music, post-game field access, family of four for under $100), how the league thinks about fan development one block at a time, and why the 2031 Rugby World Cup is the north star for everything they’re building right now.
66 minute duration. Listen on Apple, Spotify and YouTub
