Episode 223 Snippets: Inside Fan Development Strategy for Esports and Balancing Engagement for Casual & Diehard Fans

On episode 223 of the Digital and Social Media Sports Podcast, Neil chatted with Kayci Evans, Director of Global Brand Marketing for esports organization Evil Geniuses.

What follows are some snippets from the episode. Click Here to listen to the full episode or check it out and subscribe to the podcast via Apple or listen on Spotify or Stitcher.

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